R.c mentioned this in one of his text guides, i really cba to explain it all, but i resonated with it. Im going to expand on it my way, LOOKS DO MATTER. Why do you think pretty much ALL pickup/dating books tell you about your appearance, dress well, eat right and go to gym etc. Now if it was ok to look like an out of shape, smelly man with poor health prospects and you could still pull 10s they wouldn't mention it. (that being said we've all seen these guys pull 10's but if were being honest its not as often as the good looking guy pulling 10s)

Why do i think looks matter, i genuinely don't think it just visual, i actually thinks its biologically wired into us, straight teeth, height, slim/toned build. I think its down to survival and producing the strongest offspring, i think what we see as good looking our brains are interpreting as good genetics, THEY LOOK HEALTHY enough to product the best offspring. Thats my bro science on it all.

But on the flipside hanging on looks isn't the key either, all guys have experience disappointment with the fairer sex, i do not care if you don't see it, but even the best looking guy you've seen hasn't tied down every woman he's wanted to. There wouldn't be so many heartbreak charts by all these popstars if that was the case

looks do matter but this has nothing to do with evolution. it has to do with advertising. if victoria secret models were 220 pounds, then guys would start being attracted to fat women. height has to do with feeling protected. well, maybe there is a health/evolution aspect too. but it's mostly advertising.

No, it's not advertising. It's biology. As that study shows, even blind men prefer a .7 hip to waist ratio. That's hard wired into your brain. It has zilch to do with tv or media.

There has been precious little deviation of what the standard of beauty is over the years. The preference has ranged from a little thinner and a bit more muscular, to mildly chubby(like 135-140lbs) and softer. Ideal age is usually between 15 and 25. Longer hair has always been a thing as well.

We are biologically incapable of being sexually aroused by obese people. Neurology proves this. Brain scans show that the same parts of the brain are activated when viewing an obese person, as when they see mold on bread, or someone with a festering wound. We are literally repulsed by obesity. And it's not by choice, it's hard wired into our brains.

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My post didn't make it but it's all biological. Height has a feeling of dominance and protection, teeth no signs of gum disease or oral infection, acne the same good skin, non greasy hair. Toned muscular body'. Don't get get me wrong people have a lot of a weird fetish's but on the whole there is kinda of standard of what you would perceive to be good looking.

If you want the scientific explanation, it has nothing to do with visuals.

There are chemicals such as oxytocin for emotional bonding, and dopamine for pleasure and motivation.

It doesn’t so much matter what someone’s looking at, but women have these chemicals triggered by different things than men.

When a woman sees certain personality traits in a man, it triggers the same chemical response in her brain to her body that is triggered when you look at a nice set of tickets and a nice ass, and you feel that warm tingly feeling of sexual arousal.

Women feel this when they see a man acted dominant, or in control.

An ugly woman creates a negative emotional response in a man, and for most women, this chemical reaction that makes her feel this thing in response to looks doesn’t exist the way it does for a man.

That’s not saying women don’t respond to looks, they do, but that’s ONLY if those personality traits accompany them.

When she looks at a man who has let’s say big muscles, is 6 feet tall, and has six pack abs, her brain will get that shot of dopamine.

The only differences a guy will get that shot of chemicals EVERY time he looks at an attractive woman, for the most part, for the whole time he knows her.

These chemicals act much more powerfully in a woman in response to a guy’s personality traits, so for guy reveals himself to be a wimp, these chemicals will no longer flow in a woman, no matter how good-looking the guy is, so she will look at the guy, but her body won’t create that chemical reaction to create the feeling.

It all comes down to the body, creating that chemical reaction that creates the feeling, and men and women’s bodies created in response to different things.

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Exactly if you look at any other life form, reproduction is mostly about biology if not completely.

IMO it is all about evolution like OP said.

Besides, ugly, disgusting people can also fuck 10's with the role of provider. If you wealthy enough, u should not have to worry about. Sad but true...

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There's a whole host of reasons people get laid, but for people to say looks don't matter is ridiculous.

Of course looks matter, I have limits, you have limits, all women have limits.

But you are the one that chooses how much it limits you.

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Allow me to explain why this argument/debate is stupid - I'll preface this and say, that though looks do play a role in attraction, it's not the end all. It's stupid if you look at it in a vacuum, and consider nothing else. Attraction is such a dynamic thing, there are tons of factors you can't even count.

You can be the most ugly dude, but if you have a lot of money; your looks wont matter nearly at all. That's just one example, and there are too many other things to count! Then there are plenty of rich men who have 0 game and so therefore they are pussyless.

Being better looking will give you more room to fuck up. I've had girls tell me that they will give guys 10th, 11th, 12th chances because of their looks. After they do STUPID shit.

Being better looking also opens up your options. Think about it this way... Would a girl be able to show a picture of you to her friends an brag about how sexy you are? If the answer is no, then you need to work on your physical appearance.

It really isn't that complicated. Hitting the gym, a good hair style and dressing properly goes a long way. Facial hair and tattoos and other accessories can add additional sex appeal. Just be sure it doesn't get tacky otherwise you'll look like an asshole.

Regardless of looks, you still need to have some charm and charisma. I know guys who are really good looking guys that are awkward as fuck. It keeps them from getting laid a lot. Be the complete package.

I agree I've realised that majik. The better looking they perceive you he more chances you get. Master I did kind of mention that, there's a whole host of reasons people get laid, but just annoys me in books some puas say looks don't matter, but in the same sentence they'll mention things that obviously mean you have to improve your appearance.

On the flipside I've seen good looking people with sexual chemistry still not fuck for one reason or another. For me the height thing is important because it acts a doninating thing more than anything else. When you see a huge statue, everyone has this natural unspoken intimidation by it.