To answer your question, yes I believe they work on men. If you think about it like Slai said about building rapport, escalation, and use of kino then yes it does.
I've been on the receiving end of things like girls' c/f, it used to drive me nuts before I got into all this. Another thing I know works on guys is the one step forward, two steps back. For example sitting on a couch watching a movie (or whatever) with a girl and talking... eventually moving into kissing, this would be the step forward. Taking a couple steps back by reversing direction a little to just holding hands. I used this on my last gf, a lot. It drove her nuts and just got her wanting me even more. She did it back from time to time and it drove me nuts too!

Weird how it works!
In my opinion cat-string theory works also. Well it has on me in the past. Like if she is playing a little hard to get, putting in some sort of challenge, then it'll keep me intrigued and pursuing her. At the same time however, if she just throws herself at me and I know I could have her from the moment I start talking to her...I get really turned off. I'd much rather have the challenge than a girl who acts totally slutty towards me. In a way this relates to something I read on dog and cat behavior awhile back (just randomly, it wasn't game related) that spoke about how dogs like to play in a way that is somewhat challenging but it needs to be a game they can win. Whereas a cat is more interested in a game that it cannot win because once it does, it loses all interest.
I would also be very interested in reading your paper when it's all finished. Post it up so we can have a look at it! I'm sure everyone would appreciate it, and you might even get some great feedback and ideas if you post an unfinished copy before you hand it in.
Always,
~Muse