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The three second rule doesn't mean that you have to approach them after 3 seconds. Its there so that you don't talk yourself out of doing what you need to do. the longer you wait the more likely you are not to do it.
I agree with this, I hardly follow the 3 second rule as it puts to much pressure on me I think. But the key is to not allow your mind to make excuses for you not to approach. Once you got that on lock down its cool.
For approaching just put it into your mindspace that you dont care about the outcome, your just having fun and meeting new people and be playful. Always smile when opening and eye contact and you will be fine. Once you get the first one opened in the night, the rest will flow.