I've found for me, its all about being super ballsy and super cocky, having decent social proof and a fun high energy vibe.
(I should probably add I'm referring to night / club game, with the intention of a same night lay)
I don't really neg them in the MM kind of way, but more in the sense that any compliment I decide to give will have NOTHING to do with how they look, I use ALOT of kino, alot of eye contact and never ever get caught staring at their boobs, haha.
I lead them around the club, like literally grab her hand and lead her to the bar / Dfloor, and throw it away again when I get there.
I find if I'm hitting on 9s and 10s, I'll be out with 3 or 4 girls as social proof, and try and be in a high traffic area. If we are laughing and having fun either chillin on couches or in the middle of the dance floor, I'm conveying the vibe I need to have the HBs thinking... "those guys are having an awesome night, I want in!!"
OR
"there's 1 guy with 4 girls, I wonder if he's gay"
I get asked if I'm gay all the time by random girls in clubs, because its their way of justifying I'm out with pretty girls, I'm talking to them in a super ballsy confident way and I'm not staring at their boobs. Most other guys will be sitting in the corner, yelling "YOUR HOT" at HBs, and never mustering up the courage to approach without skulling a beer first, and when they get there, the confidence goes out the window, haha
Dont be one of those guys
-guilt